For years, when it comes to Etsy SEO – the place everyone starts is title and tags. This is good, because it still matters. I call a product title, tag, and materials the Primary Keyword Targeting dimension of good Etsy SEO.
In the big picture, titles, tags, and materials are the first of five dimensions that you have to look at to make sure you are giving yourself every opportunity to appear highest in the search. We will also cover material tags in this section, because frankly – they matter! AND not too many people are considering modifying their materials tags like they can to maximize their statistical chances of moving up in the Etsy search results.
In these series of articles I’m going to follow a simple formula. Tell you an Etsy SEO truth, show you data that revealed that truth to me, and provide an action step for how you can apply that truth to your Etsy shop. I’ll also occasionally throw in something that you might think you need to worry about, but really don’t (also known as SEO myths).
• Tell you an Etsy SEO Truth
• Show You data that backs up that Truth
• Provide an action step to apply to your Etsy shop
• Tell you about things that aren’t worth worrying about
Etsy Product Titles
[This content was available for Thrive Members as of May 11, 2015. You can now purchase this material through my JJMFinance Etsy shop – The Official Thrive Etsy SEO Tips eBook & More. Do you want to see what current Thrive Members have access to? View the Thrive Member Dashboard.]
[I only share my very best Etsy tips with sellers that are the most serious about improving their Etsy businesses. Each month, Thrive Members receive exclusive content, access to a private Facebook group, and other privileged opportunities to help build better businesses. I appreciate every single person in the entire Etsy-preneurship community and I will continue to support you with some free Etsy advice. Thank you for recognizing my passion, dedication, and efforts by joining Thrive. I’d be honored if you became a member and I promise to continue giving you my very best each month to help your Etsy shop thrive!]